The Shirt


100% Cotton
Classic fit
Unisex
Wear this shirt to show your houseplants you love them. Purchases support our ability to pursue internal initiatives and less-profitable projects. This includes donating our time to causes we believe in, team building, and chasing down dreams like a backpack carrier for houseplants. It also helps keep the lush soundscape of Dirt Baby Radio available for your plant’s listening pleasure.

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What happens when a branding team develops a brand with no client, no budget, and no product? We’re calling it Just for Practice. We built Dirt Baby as an experiment to explore our process and have a bit of fun. Dirt Baby lives in a liminal state between idea and execution and is inspired by the idea of treating plants as pets. We didn’t actually produce the Dirt Baby backpack. But if we had, this shirt would be the brand’s merch.